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Focus on the core business, departmental silos, lack of resources are all challenges companies face in product innovation. Our process of Vertical Innovation® is the solution.

John Nottingham
Co-CEO

Why Vertical Innovation® Delivers a 95% Commercialization Rate

Our innovation process is vertically integrated to accelerate speed to market

 

Vertical Integration

 

Our 70,000 sq-ft Innovation Center accelerates concept-to-commercialization with integrated talent, tools, and technologies.

 

 

Nottingham Spirk's programs conclude with IP assigned to our client-partners

 

Intellectual Property

 

We safeguard your market position with over 1,550 patents, surpassing even Thomas Edison.

 

 

Our teams are multi-disciplinary with varied experiences and expertise

 

Cross Pollination

 

Our associates work across diverse products, fostering cross-pollination that drives innovation.

 

 

Each program has a dedicated team throughout the development process

 

Dedicated Project Teams

 

A dedicated cross-functional team drives your project, eliminating silos and acting as your Innovation SWAT team.



 

Key Components of
Vertical Innovation®

Nottingham Spirk's product development process is organized around our Innovation Center

Explore the essential steps and capabilities that drive our Vertical Innovation® process:

Our Work

Ready to Shape the Future?