Technology Empowers Innovation

Technology Empowers Innovation

We preach the “soft science” of products that just work — the first time and every time — no matter how complex their functions. Truly innovative technology enriches the user’s life, without dictating how it must be used. It solves problems, offers efficiencies and...
NS Timeline Series: Logo Origins

NS Timeline Series: Logo Origins

Symbolism: John Nottingham and John Spirk discuss the origins of the company logo John and John met as students at Cleveland Institute of Art and knew long before graduation that they wanted to work together. We asked them to explain the design of the NS logo, the...
Biomimicry, the ancient, cutting-edge science

Biomimicry, the ancient, cutting-edge science

Nature is the ultimate innovator, but learning from it requires a new kind of thinking Many creatures can change the color of their skin. Octopuses and cuttlefish can change the texture as well, ranking them among nature’s masters of camouflage. That’s why the U.S....
CWRU & Nottingham Spirk Partnership for Innovation

CWRU & Nottingham Spirk Partnership for Innovation

Case Western Reserve University is already one of the top-20 schools in the nation for research funding. But the expanding thinkbox facility will make CWRU unique not just in academia but the growing national Maker Movement and Nottingham Spirk is pleased to be...
Shattered Glass: The Value of a “Soft Launch”

Shattered Glass: The Value of a “Soft Launch”

In May 2013, Bloomberg News declared that Google was “winning the innovation war against Apple.” Google is winning this war because it has a better innovation process. The key to Google’s process is its “launch and iterate” approach. This means almost every new...

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