Try Me Package

Try Me Package

Case Study: Try Me Package Seeing is believing, but experiencing is buying When the SpinBrush was launched, the very notion of a $5 electric toothbrush was preposterous. Cautious consumers would need some assurance that this product really worked. Live demonstrations...
Axe/Lynx Pocket Aerosol

Axe/Lynx Pocket Aerosol

Case Study: Axe / Lynx Bullet NS packaging design team created the first pocket aerosol dispenser The Packaging Innovation: Make it Pocket Size Designing the first palm-sized pocket aerosol dispenser was challenging enough. But to reside in the pants pockets of young...

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