Tap King Draft Beer Dispenser

Tap King Draft Beer Dispenser

Case Study: Tap King Draft Beer System An innovative consumer product for a premium draft beer experience at home Despite a worldwide renaissance in beer brewing and consumption, the options for in-home draft-pour systems remained expensive, inconvenient and...
Scotts Snap Lawn Spreader

Scotts Snap Lawn Spreader

Case Study: The Scotts Snap System Product and packaging innovations improve the customer experience Innovations for Improved Consumer Experience Scotts®, the dominant lawn care company, turned to our Vertical Innovation process in order to improve the consumer...
SpinBrush Electric Toothbrush

SpinBrush Electric Toothbrush

Case Study: SpinBrush Electric Toothbrush The ultimate disruptive consumer product innovation Opportunity for Disruptive Product Design The SpinBrush electric toothbrush rose to prominence so quickly that it’s easy to forget that all electric toothbrushes used to cost...
HALO BassiNest Swivel Sleeper

HALO BassiNest Swivel Sleeper

Case Study: HALO BassiNest Swivel Sleeper The only bassinet that rotates and swivels to bring baby to you   Identifying a Trend: Co-sleeping HALO approached us about working together on baby-safety product innovations. In our wide-ranging discussions, co-sleeping...

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