Case Study: Tap King Draft Beer SystemAn innovative consumer product for a premium draft beer experience at home
Despite a worldwide renaissance in beer brewing and consumption, the options for in-home draft-pour systems remained expensive, inconvenient and inaccessible to all but the most dedicated enthusiasts. So we set out to bring draft beer into the home at a low price and with no entanglements involving installation or refills.
The Tap King is a two-part, durable-disposable consumer product innovation that fits in virtually any refrigerator. The durable is the dispenser head, which features an integral pre-set pressure regulator and multiple layers of fool-proofing mechanisms to ensure easy use right from the start. The dispenser interlocks with a bottle and custom cap (the disposable) to create a CO2-push beer system exactly like a full-keg system.