The Spark
News, insights and commentary from NS
Innovation Remodeled: Why Digital and Product Now Go Hand-In-Hand
Lisa Caldwell | Forbes Right now, most manufacturers are focused on growth and, in particular, capturing new markets at home ...
Musings: Where Do Ideas Come From? Part 2
Nottingham Spirk We’re asked all the time, “How do you come up with new ideas?” The truth is, there’s no one answer. We’ve as...
For Product Disruption, Try Disciplined Style of Out-There Thinking
Sonja Carberry | Investor’s Business Daily Idea people think inside and beyond the lines. How they structure creativity: Prac...
Millennials Are Changing Corporate Structure — for the Better
Millennials are prompting more companies to reconsider the traditional corporate hierarchy, according to Entrepreneur.com: “W...
Biomimicry is “Natural” Innovation
Every nature shows you’ve ever seen has featured some marvel of evolution that puts human innovations to shame. The cheetah’s...
Shattered Glass: The Value of a “Soft Launch”
In May 2013, Bloomberg News declared that Google was “winning the innovation war against Apple.” Google is winning this war b...
Innovation and Risk
Nottingham Spirk Boeing’s troubles with the new 787 Dreamliner provide a painful reminder of the risks often associated with ...
In the Idea Kitchen, Too Many Cooks Can Spoil the Broth
Adam Bryant | The New York Times This interview with John Nottingham and John Spirk, co-presidents of Nottingham Spirk, an in...