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Does Brainstorming Work? Only As Part of a Larger Strategy.

Nottingham Spirk “Brainstorming” is one of the most misunderstood and misapplied concepts in business. The term remains in hi...


Give It to Me Straight: Five Words That Are Overused in the Office

Hayden Grover Marketing & Sales Operations The workplace can be a buzzing hub of “I hate Monday” jokes, gallons of coffee...


3 Tips for Perpetual Disruption and Increasing Innovation Success

Bill Nottingham | Smart Business Cleveland Richard Fiorelli, one of my design professors at the Cleveland Institute of Art, t...


Creative Collisions: The Spark of Inspiration for Vertical Innovation®

Nottingham Spirk Hackathons are popular, but are they useful? In an essay titled, “Why Hackathons are Bad for Innovation,” a ...


Innovation is Not a Thing We Do on Thursday

Nottingham Spirk co-founder John Nottingham and Vice President Bill Nottingham spoke about innovation recently at Cleveland’s...


Millennials Are Changing Corporate Structure — for the Better

Millennials are prompting more companies to reconsider the traditional corporate hierarchy, according to Entrepreneur.com: “W...


Maintaining The Culture of Creativity

“Organizational Charts” by Manu Cornet Cartoonist Manu Cornet created a series of “organizational charts” for some of the big...